G-XTX5157360
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Work with Various Organizations

I bring over 4 years of dynamic experience in SaaS organizations, where I've passionately excelled in Go-To-Market (GTM) strategies, Revenue, and Marketing Operations! My expertise in crafting and executing innovative revenue strategies has fueled impressive growth and streamlined operations. I'm excited about harnessing data-driven insights to supercharge business performance and achieve ambitious goals!

1. Sprinto

Revenue & Marketing Operations Specialist | August 2024 - September 2025​

  1. Collaborated with Sales, Marketing, and Founders to optimize go‑to‑market strategies, streamline processes, and drive data‑backed growth initiatives.

  2. Built comprehensive revenue dashboards tracking pipeline health, MRR, churn, expansion, and forecast accuracy, directly supporting leadership reviews and board reporting.

  3. Developed lead and account scoring models in HubSpot, which increased SQL conversion rates and aligned marketing‑sales handoff for stronger pipeline quality.

  4. Established pipeline hygiene routines and lifecycle stage automation, improving forecasting reliability and funnel conversion.

  5. Automated attribution tracking and campaign ROI reporting, providing visibility into the revenue impact of GTM initiatives and reducing manual reporting by 40%.

  6. Partnered with sales leadership to design data‑driven territory and quota planning, ensuring equitable assignments and productivity.

  7. Delivered insights on pipeline velocity, stage conversion, and revenue trends that directly informed quarterly planning and leadership decision‑making

2. Docsumo

Senior Marketing Operations and Revenue Analytics Associate | October 2023 - July 2024

  1. Spearheaded RevOps frameworks across CRM, lead routing, and pipeline governance, increasing pipeline visibility by 25% and improving SQL conversion tracking.

  2. Designed and managed real‑time revenue dashboards in Tableau/Looker that reduced forecasting variances by 30% and optimized resource allocation across GTM teams.

  3. Built multi‑touch attribution and automated performance models, which increased campaign ROI tracking accuracy and enabled faster go‑to‑market decisions.

  4. Led revenue forecasting and pipeline reviews, contributing to a 20% improvement in forecast accuracy and enhancing leadership confidence in revenue planning.

  5. Conducted regular CRM data audits and process improvements that reduced data errors by 35% and improved sales efficiency via consistent pipeline and account data standards.

  6. Collaborated with marketing, sales, and finance leadership on annual GTM planning, setting revenue targets, and ensuring forecast accuracy.

3. Rocketium

Marketing Business Analyst | January 2022 - June 2023

  1. Built and maintained sales dashboards (forecast vs. actuals, pipeline health, (rep performance) that improved operational alignment and decision‑making for GTM teams.

  2. Delivered strategic analyses (e.g., customer journey, TAM) to inform territory planning, market segmentation, and revenue prioritization.

  3. Supported revenue leadership in pipeline hygiene processes, forecasting insights, and CRM governance, enhancing deal visibility and sales planning across a $2M+ revenue pipeline.

  4. Assisted with deal desk & pricing approvals and discount structures, accelerating deal cycles while protecting margins.

  5. Coordinated adoption of CRM and RevOps processes across sales, marketing, and customer success teams, improving data quality and reporting accuracy.

4. Onlinesales.ai

Lead Generation and Business Development Consultant | April 2021 - January 2022

  1. Worked directly with the Inside Sales Head and Business Leadership to operationalize lead generation and prospect‑qualification strategy across global e‑commerce markets.

  2. Generated leads and researched 1,300+ global e‑commerce marketplace leads using LinkedIn, ZoomInfo, SimilarWeb, BuiltWith, E‑commerce DB, and Website IQ – extracting data on company size, funding, sales estimates, web traffic, and industry categorization.

  3. Discovered 1,500+ relevant prospects using LinkedIn Sales Navigator within the identified companies and prepared a database that includes email/LinkedIn IDs, extension/direct numbers, and segmentation attributes.

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